Not the first time they try to market ancient beer/cocktail recipes. Last year, I posted something similar about an old concoction found in Mesopotamia (see link). Interestingly, the same professor is mentioned in both articles and... lo and behold, the same brewery!
http://www.unrv.com/forum/index.php?showtopic=9577&hl=
Hmm, Midas Touch or Chateau Jiahu? Tough call.